Thursday, January 23, 2014

Finale 1988 Promo Video

I recently came across this video gem on The Retroist, and have been fascinated thinking about it since. It's a promotional video for Finale from 1988. Finale is software primarily used for music notation and transcription.

In 1988, this technology was absolutely ground-breaking. Previously, sheet music had to be notated by hand, which was often a long, drawn out process. Finale allowed musicians to quickly notate complex parts, as well easily edit and transpose on the fly. It also gave musicians instant visual feedback, which added a new dimension of perspective to the composing process.

Ultimately, Finale was a time-saver, allowing musicians to spend more time creating, and less time with busywork. Computer technology is still a very new idea, when looked at in the overall history of music, but it's impact has been enormous. The speed and quality that we can create music with in the present day, as well as the creative freedom we often take for granted are worth taking a moment to reflect on. It's an exciting time to be a musician!

As a bonus, near the end of the video (25:00), we get a brief glimpse of the 1988 NAMM show, which is a blast to see, and also appropriate, as the 2014 NAMM show opened this morning...

Related links:
www.finalemusic.com 
www.theretroist.com


----------
Right now i'm listening to:
Road (Niky Nine)